You skipped a step!
Here’s what really happens when you get objections. You skipped a step! You are so anxious to make a sale, you jump ahead and quickly start talking about your products. Remember this: people don’t care about you until they see what you can do for them. Heard this before? I’m sure I said it!!!! This is why you get objections… you’ve been talking about yourself, and no one cares. So they throw in an objection to make you go away. And it usually works, because the objections aren’t real.
When objections are real, you want real ways of addressing them, and we’ll discuss that. For now, remember that if you approach the sale in the order we’ve discussed, staying totally focused on them, fake objections are replaced with questions and concerns. These are part of a conversation… not a sales pitch.
Welcome to Stress-Free Selling®,
Jenae
P.S. If I can help you overcome sales challenges and reach your goals, call or email me. 954-290-9896 Jenae@MagazineAdvertisingSales.com
P.P.S. For a list of sales resources, click here.
P.P.P.S. Publishers, Ad Directors - call for a free consultation (954-290-9896).
